The Cuban Association of Social Communicators in Holguin Announces the 3rd Annual Communication Conference

The Cuban Association of Social Communicators (ACCS) in the province of Holguin has launched the official call for participation in the third annual Communication Conference. A highly relevant professional event to be held from June 22nd to 25th.

Under the central theme “Communication Now,” this scientific and professional gathering is conceived within the framework of the celebrations for the 35th anniversary of the founding of the ACCS.

Its fundamental purpose is to consolidate a space conducive to the exchange of experiences on different management approaches. Enhance networking, strengthen the local network of contacts, and promote professional marketing, advertising, and communication services in the region.

In line with the country’s socioeconomic development guidelines. The organization emphasizes the strategic role of social communication. As an essential pillar for strengthening businesses and the nation’s overall progress. The call for applications is open to executives, entrepreneurs, creators, and specialists from various related disciplines. Such as: Institutional Communication, Design and Advertising, Photography and Audiovisual Production, Public Relations and Marketing, and Social Media Management.

The program will begin on the 22nd with a welcome cocktail in the Telecristal lobby, followed by registration and the official opening. The classroom at the branch of the Higher Institute of Art (ISA) will host the morning’s theoretical sessions. Which will include the opening conference on “Graphic Design and Organizational Communication,” presented by designers Iraldo César Navarro and Jean Carlos Carralero. As well as the presentation “Communication Campaigns,” by MSc. José E. Agüero Pérez. After the plenary discussions, the afternoon session will be reserved for a strategic exchange among managers, executives, and new economic players on the value of communication in business development.

On Tuesday, June 23rd, the activities will move to the Alex Urquiola Provincial Library and the Roma 21 Studio. Also where an advertising photography exhibition will be inaugurated. The day will continue with the “Pitch Zone,” a dynamic gathering of influencers, community managers, and social media professionals. Featuring presentations from Oasis Promotions, La Remontada Podcast, the WebNex Creative Agency, and the Holguin in Photos project. This second morning will conclude with a distribution of specialized literature by Logos Publishing House and a discussion and networking session.

The ACCS headquarters will open its doors on Wednesday, June 23rd. For a morning dedicated to direct interaction between the new generation of university students, the president, and the founding members of the association. The in-person closing of the event will take place that same afternoon at the “El Regente” Ballroom. Where a summary of the event will be presented. Along with the report on the State of Territorial Communication, and awards will be given to outstanding professionals.

Finally, the event will be held entirely online, reserved for digital presentations, the sharing of bibliographic materials among participants. And the well-deserved tribute to members and partner institutions on the organization’s 35th anniversary.

The registration fee has been set at 6,500 CUP per participant. This amount covers the accreditation process, access to all activities in the scientific program. A folder of reference materials, an endorsed certificate of participation, and access to the closing ceremony.

Interested professionals and institutions must complete the Application Form. Declaring their organization and the number of participants for the subsequent issuance of the corresponding invoice. It is emphasized that all document signing, contracting, and online payments must be completed strictly before June 22, the event’s start date.

In a determined effort to foster young talent in the province, the Organizing Committee. In close coordination with the Social Communication program at the University of Holguin. It will award up to five completely free places to outstanding students who demonstrate a comprehensive academic record.

The ACCS Communication Conference is presented as the ideal opportunity for managers, new entrepreneurs in the province, and industry specialists to strengthen their partnerships and acquire key tools to meet the current demands of the sector.

By: Daimy Peña Guillén

Radio Angulo
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