The Turquino Vegetable Canning Company in Holguin is focusing on forging relationships with new economic actors. To maintain its production lines for both retail and wholesale markets.
Rodolfo Mora Mora, the company’s general manager, explained to CNA that agreements with non-state actors to acquire raw materials. And develop cooperative production have allowed the company to expand its business scope and grant greater autonomy to the industry, which operates three main lines.
Among the products, which are sold in Cuban pesos and for trade in foreign currency. There are tomato puree, fruit nectars, Holguin-style sauce, fried mashed potatoes, and mango jam, available in various formats.
Given the country’s complex economic situation and limited fuel availability, these supply chains contribute to the company’s solvency. The company has also installed electric equipment to replace its boiler. Enabling it to produce pasta, vinegar, and soy sauce, he explained.
Moreover the manager noted that sales to the public are conducted through a store near the headquarters. Participation in food fairs every Sunday in the Pedro Díaz Coello community, and collaboration with other institutions.
He added that opening up to sales in dollars through these agreements has facilitated transactions. Also the recovery of outstanding balances, restocking, and the acquisition of resources needed by the factory.
As part of its social responsibility, the company contributes to providing services to workers at state institutions in the community. Including the pharmacy and the family doctor and nurse’s office, as well as to vulnerable individuals, he noted.
Among the main challenges facing the industry, Mora Mora mentioned the consequences of the tightening of the US economic, commercial, and financial blockade. On the fuel shortages required for boilers and the scarcity of parts and supplies.
With over 70 years of experience in the province. Turquino’s company product portfolio includes semi-finished fruit products, sauces, spices, seasonings, jellies, and compotes, supported by brands such as Taoro.
With information from CNA
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